ALMMACR Hosts Conference about Latino Markets During the Pandemic

For Immediate Release February 18, 2021 Lucia Maldonado Lvm18e@my.fsu.edu – (305) 332- 0517 ALMMACR Hosts Conference about Latino Markets During the Pandemic ALMMACR and The Center for Hispanic Marketing Communication is opening the conference to students and professionals interested in Hispanic markets. Tallahassee, Fl., (Feb. 18, 2021) The Center for Hispanic Marketing Communication announced it …

CONTINUE READING

State Farm and the Center for Hispanic Marketing Communication at FSU Continue their Partnership to Support Students

FOR IMMEDIATE RELEASE Contact: Lauren Lootens, PR Coordinator (850) 644-9698 Lnd14b@my.fsu.edu State Farm and the Center for Hispanic Marketing Communication at FSU Continue their Partnership to Support Students TALLAHASSEE, Fla. (October 20, 2020) – State Farm and the Center for Hispanic Marketing Communication are continuing their partnership with the Quotes for Good program. This program will …

CONTINUE READING

हिस्पैनिक विपणन में अंडर ग्रेजुएट माइनर के बारे में जानकारी

वहाँ पेशेवरों है कि कैसे अमेरिका हिस्पैनिक बाजार पता करने के लिए, इस तरह के जनसांख्यिकी, उपभोक्ता अंतर्दृष्टि और व्यवहार, विभाजन, सांस्कृतिक आद्यरूप, और मीडिया के व्यवहार के रूप में ज्ञान के बुनियादी क्षेत्रों सहित समझ में अमेरिकी उद्योग में एक वर्तमान वैक्यूम है। इस कार्यक्रम के इस शून्य को भरने और फ्लोरिडा स्टेट यूनिवर्सिटी और …

CONTINUE READING

March News Brief

By: Juliannah Muyiwa Tallahassee, Fla. — The Center for Hispanic Marketing Communication is having a competition during the month of March open to the all Florida State University students. The Legacy Marketing Campaign, sponsored by State Farm and Emerson, is a competition for groups to create a digital marketing communication campaign for the Center. The …

CONTINUE READING

Meet Dr. Summer Harlow

The Hispanic Marketing Communication Center has the honor to welcome Dr. Summer Harlow as an affiliate faculty to our program. Dr. Harlow earned her Ph. D. in Journalism from The University of Texas at Austin. Since her arrival at FSU in the fall of 2014, Dr. Harlow has engaged in research focusing on the role …

CONTINUE READING

Atlanta Advisory Board Meeting Hosted by Coca Cola

    Throughout our lives we encounter individuals who inspire us; these encounters are often by happenstance. At Florida State University’s Center for Hispanic Marketing Communication the opportunity to meet seasoned individuals in related fields of marketing is coordinated. The Center has a carefully selected Advisory Board that encourages students to follow their goals and …

CONTINUE READING

Look Who’s Speaking Spanglish

Last week I made media pitches to the editors of Spanish publications in South Florida as part of my internship at Moore Consulting Group’s Hispanic Marketing Department. While the majority of voicemail menus were offered in English and Spanish, I didn’t want to pass up what these days is the rare opportunity for me to …

CONTINUE READING

What color is your money?

by Jordan Wenck AHAA conference 2012: The biggest and baddest Hispanic Marketing conference in all the land, really.  It was my first conference (let alone multicultural one) and it was an incredible experience.  I am very thankful to have had the opportunity to be a part of it, and truly recommend others to go if …

CONTINUE READING

Hispanic Marketing and Social Media

By Jordan Wenck The opportunities for students at Florida State University never cease to amaze me. One lucky undergraduate Hispanic Marketing Communications Class taught by Antonieta Reyes Echezuria was selected for a competition to help design a social media plan for Fox Deportes. Once students got word of this competition, they split into groups and …

CONTINUE READING