Chicago — Emeritus director and founder of the Center for Hispanic Marketing Communication (the Center) Dr. Felipe Korzenny will receive an award and an induction into the Association of Hispanic Advertising Agencies (AHAA) Hall of Fame at the organization’s annual Chicago conference in June. Dr. Korzenny, along with current director of the Center Dr. Sindy …
CONTINUE READINGAuthor: Mengying Zhang
Dr. Korzenny to earn recognition, induction into AHAA Hall of Fame
Moore Communications hosts Multicultural Marketing students
Tallahassee, Fla. — Enrollees of Florida State University’s (FSU) Multicultural Marketing Certificate and Multicultural Marketing Minor were allotted the opportunity to learn about PR and tour nationally ranked communications firm Moore Communications Group last Friday. Senior Director Fernando Rodriguez, who is an alumnus of FSU’s Integrated Marketing Communications (IMC) Master’s program and holds a Hispanic …
CONTINUE READINGThe Center Hosts LinkedIn Workshop to Help Students
Tallahassee, Fla. — The Center for Hispanic Marketing Communication (the Center) is holding a workshop this week to help students learn how to maximize their LinkedIn profile and improve their job prospects post-graduation. The workshop will be held at Florida State University’s (FSU) Center for Global Engagement in room 2600 on February 24 at 1:30 …
CONTINUE READINGFSU Grad Students Win Top Paper at Hispanic Conference
Los Angeles — Two Florida State University (FSU) graduate student presenters won the Top Paper Award at an international Hispanic conference in Los Angeles last month. The students, Maria Fernanda Bayona and Xiang Tang, presented their research on Hispanic and Asian coffee consumption in the U.S. at the sixth annual Hispanic/Latino Media & Marketing International …
CONTINUE READINGThe Center Unveils Research at L.A. Conference
Los Angeles — Thirteen undergraduate and graduate students will be representing Florida State University (FSU) with original research on U.S. Hispanic consumers at an international conference mid-February. The students, who have been researching various topics since the beginning of the 2016-2017 school year, will present their findings at the sixth annual Hispanic/Latino Media …
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