Why take our courses and programs?

The Hispanic market is growing exponentially and is responsible for over half of the growth of the U.S. population in the last 10 years.  Its buying power grows more rapidly than any other minority group and currently surpasses one trillion dollars.

Reaching the Hispanic consumer segment, however, is complex; it requires special training and education to understand the cultural nuances and differences among U.S. multicultural markets.

By taking our courses and programs, professionals and students alike gain a competitive advantage.  The specialized knowledge gained through our courses and programs provides our students with an attractive selling point to employers.

As a result, our students have joined prestigious companies such as Zubi Advertising, Grupo Gallegos, Grey Advertising/Wing, Bromley Communication, Dieste, Ogilvy, Fleishman-Hillard, Telemundo, RGA Interactive, The American Heart Association.  They have also worked at multicultural and Hispanic in-house marketing departments at companies including Clinique, Clark’s, and General Mills headquarters.

Have any questions? Feel free to contact us.